Why Do Some Things Just Look So Good? - The Science of Aesthetics
- Andy McIlvain
- 13 hours ago
- 1 min read
Video from Arteri
Why Do Some Things Just Look So Good? - The Science of Aesthetics
"Have you ever looked at something and thought: Why does this look so good?
Obviously, we all have different tastes, but there’s actual psychology and science behind what makes certain things aesthetic - why some designs feel timeless, why some shapes are universally pleasing, and why some brands (like Porsche and Apple) have basically hacked our brains into loving them.
0:00Â Intro 1:40Â Why Our Brains Love Certain Shapes 3:32Â The Psychology of Design 6:26Â The Satisfaction Problem
from the video introduction